And scientists suspect that's why the brain starts producing aggressive thoughts.
"Both systems in the brain are involved in this experience of cute aggression." "It's not just reward and it's not just emotion," Stavropoulos says. That suggests people who think about squishing puppies appear to be driven by two powerful forces in the brain. But the more cute aggression a person felt, the more activity the scientists saw in the brain's reward system. The study found that for the entire group of participants, cuter creatures were associated with greater activity in brain areas involved in emotion. Others were made extra adorable, meaning "big cheeks, big eyes, small noses - all these features we associate with cuteness," Stavropoulos says. Some had been manipulated to look less appealing. The images included both grown-ups and babies. So she and a colleague recorded the electrical activity in the brains of 54 young adults as they looked at images of animals and people. I just want to eat it."Ĭute aggression was first described by researchers at Yale University several years ago.īut Stavropoulos, a cute aggressor herself, wanted to know what it looked like in the brain. Stavropoulos says they think, "This is weird I'm probably the only one who feels this way. The thoughts appear to be an involuntary response to being overwhelmed by a positive emotion.Ĭute aggression is often baffling and embarrassing to the people who experience it. "When people feel this way, it's with no desire to cause harm," Stavropoulos says. But those people wouldn't really take a swipe at Bambi or Thumper, she says. People "just have this flash of thinking: 'I want to crush it' or 'I want to squeeze it until pops' or 'I want to punch it,' " says Katherine Stavropoulos, a psychologist in the Graduate School of Education at the University of California, Riverside.Ībout half of all adults have those thoughts sometimes, says Stavropoulos, who published a study about the phenomenon in early December in Frontiers in Behavioral Neuroscience. physical appearance, and language) during situations that would cause you to act in an unsightly or unattractive manner. Not embarrassing yourself and maintaining your composure (i.e. You've got those ads with adorable children and those movies about baby animals with big eyes.īut when people encounter too much cuteness, the result can be something scientists call "cute aggression." To remain calm, cool, and classy at times that may cause you to be otherwise. and is located at Jeffrey Sposaro 450 W 57th St 5w, New York, NY 10019. The Registered Agent on file for this company is Keep It Cute Inc. The companys filing status is listed as Inactive - Dissolution By Proclamation / Annulmen and its File Number is 3807544.
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He even acknowledged that many of his fans had bootleg copies of his album, and he gestured toward the merchandise table when he suggested, ''This might be the night to trade up.Researchers say human brains can become overwhelmed by cute traits, such as large eyes and small noses, embodied by movie characters like Bambi.ĭisney Junior/Disney Channel via Getty Images is a New York Domestic Business Corporation filed On May 7, 2009. Mayer's major-label debut, but most people seemed to know his entire set by heart, and at one point he mockingly chided the audience for trading recordings of his concerts over the Internet. Not all of the songs were from ''Room for Squares'' (Aware/Columbia), Mr. In another song, he announces, ''Here I stand, six feet small,'' sounding more like a sitcom character than a spurned lover. It's impossible to hear him sing ''I just found out there's no such thing as the real world'' without imagining those words inscribed in a high school yearbook. He is a pretty good guitar player, but people love him for his narrative voice, which is earnest and self-consciously cute.
When he took the stage at Irving Plaza on Saturday night, a precollegiate crowd screamed praise and requests, and the screaming didn't stop until nearly two hours later, when he murmured some boilerplate about how grateful he was - ''It feels incredible to be a vital artist and playing music and having people listen to it'' - and strolled offstage, promising to be back soon. John Mayer plays the kind of mild acoustic rock that turns genres into vague adjectives: every song is sort of bluesy, a little bit jazzy, somewhat funky.
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